Fathom Analytics vs Plausible Analytics
Side-by-side comparison to help you pick the right tool.
| Fathom Analytics | Plausible Analytics | |
|---|---|---|
| Tagline | Privacy-first, GDPR-compliant analytics with no cookie banner needed. | Privacy-first web analytics without cookies. |
| Category | Analytics | Analytics |
| Pricing | Subscription | Subscription |
| Skill Level | Beginner | Beginner |
| Platforms | Web, Browser | Web, Browser, Api Headless |
| Use Cases | Solo Indie, Side Project, Small Team | Solo Indie, Side Project, Small Team |
| Traits | Privacy Friendly, Eu Gdpr Compliant, Fast To Set Up | Eu Gdpr Compliant, Privacy Friendly, Self Hostable, Open Source |
| Best For | Best for developers and privacy-conscious site owners who want simple, clean analytics without GDPR cookie banners or data-selling concerns. | Best for site owners who want clear, actionable traffic data without compromising visitor privacy or adding cookie banners. |
Fathom Analytics
Fathom Analytics is a privacy-first web analytics platform available via web browser that collects pageviews, referrer sources, UTM parameters, and custom events without using cookies or storing personally identifiable information. Its compliance with GDPR, CCPA, PECR, and ePrivacy regulations means no cookie consent banner is legally required for sites using Fathom. A single lightweight JavaScript snippet replaces Google Analytics. The dashboard is fast and fits on one screen, showing the metrics most site owners need without overwhelming configuration options. Fathom is hosted across US and EU infrastructure with transparent pricing based on monthly pageview count. It is used by developers, bloggers, SaaS founders, and agencies who want clean, accurate analytics data while respecting visitor privacy and avoiding the legal overhead of cookie consent management.
View detailsPlausible Analytics
Plausible Analytics is a lightweight, privacy-first web analytics tool built in Europe, available as a subscription SaaS or self-hosted open-source deployment. Its tracking script is under 1 KB — significantly smaller than Google Analytics — and collects no personal data and uses no cookies, making it fully GDPR, CCPA, and PECR compliant without a cookie consent banner. The dashboard shows pageviews, unique visitors, bounce rate, top pages, referrers, and geography in a clean, single-screen layout. Goals and custom events track conversions. Plausible is used by developers, indie makers, and privacy-conscious businesses who want clear traffic data without sending visitor information to Google or serving cookie notices.
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